Coinbase is experimenting with ways to give its users more control of their personal information. It has a 17-person team currently exploring decentralized identity solutions. B Byrne, the product manager of Coinbase's identity team, revealed that he wants to "help people own more of who they are online."
Byrne's approach relies on creating bridges between Coinbase products, such as its mobile wallet, with a built-in decentralized application (dapp) explorer. He explained: "I' m looking at dapps, and which of our customers are using which dapps. That's probably a good indicator of what types of activities (our customers) want to be doing in an on-chain way."